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Media Matters | The Hispanic Retail Benchmarking Study
This is the sixth in the 4A’s research series of proprietary reports for our members. This Executive Summary was supplied exclusively to the 4A’s by Market Segment Research. »
"Guide to Interviewing": New Book Available
“Guide to Interviewing,” the newest booklet in the 4A’s Management Series, is now available. »
Management Matters | Surviving in this Challenging Economy
4A’s members have asked the Association for guidance on steps to take in this challenging economic environment. 4A’s Management Services Division shares a few tips, tools and tactics that you may want to consider as you evolve your 2009 plans. »
Media Matters | The Hispanic Retail Benchmarking Study
This is the sixth in the 4A’s research series of proprietary reports for our members. This Executive Summary was supplied exclusively to the 4A’s by Market Segment Research. »
"Guide to Interviewing": New Book Available
“Guide to Interviewing,” the newest booklet in the 4A’s Management Series, is now available. »
Management Matters | Surviving in this Challenging Economy
4A’s members have asked the Association for guidance on steps to take in this challenging economic environment. 4A’s Management Services Division shares a few tips, tools and tactics that you may want to consider as you evolve your 2009 plans. »
MediaBank Is First Media Management System to Partner With Ad-ID
Partnership Allows Advertisers and Agencies to Significantly Improve Operating Efficiency
MediaBank and Ad-ID today announced the integration of Advertising Digital Identification with MediaBank’s technology platforms to help reduce common inefficiencies associated with the advertising and media buying process. »
4A's Multicultural Advertising Intern Program Graduates Its 36th Class
Ceremony Will Be Followed by 5th Annual Diversity Career Fair
Ceremony recognizing the 4A's Multicultural Advertising Intern Program class of 2008 will be held Thursday, August 7, at Fashion Institute of Technology, followed by 5th annual Diversity Career Fair. »
Trade Groups Form Coalition to Help Ad Community Prepare for DTV Transition
AAAA, ANA, NAB and TVB Will Work Together on “The DTV Transition: Keeping the Ad Community in the Loop”
AAAA, ANA, NAB and TVB, form coalition to ensure advertisers, as well as viewers, enjoy a smooth transition to DTV. »
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